Luan JiangVisionSC
2024-2025
VisionSC
A multi-user mixed reality 3D tour platform for Apple Vision Pro, showcasing South Carolina's land sites, workforce, infrastructure, industries, and communities to remote investors.
Mixed Reality (MR)
Apple Vision Pro
Unity
Cesium
Photogrammetry
VisionSC
Project Overview

VisionSC is a multi-user mixed reality platform on Apple Vision Pro that transforms how South Carolina attracts investment β€” replacing static pitch decks with immersive spatial storytelling.

Remote investors can collaboratively explore land sites, infrastructure networks, and industries in a shared 3D environment powered by Cesium maps, photogrammetry, and real-time data layers. A web-based CMS and take-home companion app extend the experience beyond the headset.

Key Contributions

Working with Creative Director Blair Kennedy and Designer Aaron Ward, I led the end-to-end spatial UX across three platforms:

My role included:
  • Leading UX and UI design for all three applications: the Apple Vision Pro multi-user experience, the web-based CMS platform, and the companion web app.
  • Designing interactive flows, prototypes, and animations to define user interactions and enhance the immersive 3D experience.
  • Partnering with QA, technical artists, and engineering to iterate in-product, ensuring consistent delivery quality across all platforms.
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Due to NDA restrictions, detailed design process and visuals are password-protected.
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